Google Finally Disclosed got Effected Why 90% Search Traffic.
OK. So I guess the
cat's finally out of the bag, as Google has finally disclosed the reason behind
the massive search traffic drop that effected millions of websites
last month. In response to the drop, we conducted a few case studies of our
own, and looked over the traffic patterns for various websites, large and
small. We concluded that there was definitely something wrong, and Google was
making changes at the back-end without telling anybody. Well now, Google has
finally disclosed the reasons behind the traffic drop in an event held Thursday
that marked the company's 15th birthday.
...it's a major
overhaul of the search engine|
OK, the "not
another beast" part might not be entirely true, because this new algorithm
is called the Hummingbird (like the Panda and Penguin updates). But you gotta
hand it to Google for taking something innocent, and turning it something
nasty; and apparently, the more innocent, the nastier it is (Google's perverse
logic, as it should be called :P). As I was saying, it's a major overhaul of
the search engine codenamed 'Hummingbird', and it is the biggest change since
the 'Caffeine' update in 2010 - possibly bigger, much bigger. "It is
really big," admits Amit Singhal, a Google Search executive.
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